About

Fazal Siddiqi
Marketing Professional

I work for a Media company and live in Ontario. I deliberate, work and write on marketing, branding, advertising and multicultural trends, opportunities & challenges. It is, however, difficult to stay oblivious of surroundings, so I would foray into economic, societal and personal issues as well. I also write on the Canadian Marketing Association’s (CMA) blog. You can read these  at www.the-cma.org

Most of the posts on this blog are about Marketing Principles, Perspectives & Practices. The objective is to add value to the people around me (my clients, friends, family, collegues and marketing students). I endeavor to do this by sharing my knowledge and opinion and by initiating a discussion on topics of significance and mutual interest.

Whenever possible, I will provide you with links, references and sources to my postings. Though, I am not responsible for the content of the sites that link to this blog. Moreover, I do not represent the opinions of my employers.

There should be at least two articles/ posts each month so please check back frequently and give me your feedback. You can also provide your opinion and find out what others think in the Poll / Survey section.

Thank you in advance for reading and commenting on my posts.