Is Twitter a fad

Twitter is the buzz  word these days and possibly the fastest growing social platform. Results of a recent survey by Nielsen Online riased doubts on the long term potential of Twitter. I provided my two-cents worth on it few days ago. If you are interested in knowing more about Twitter’s status and future posibilities, click at the link below.


Let us know what do you think by posting your comment on it.

Thank you,


About Fazal Siddiqi
Fazal Siddiqi Writes on current marketing, branding, communications, diversity and socio-economic opportunities & challenges. He lives in Canada and works for OPAL Marketing Group.

One Response to Is Twitter a fad

  1. Bari says:

    I think Twitter is a good seevice but the reasnn it is getting so much hype is because the Media folks want to push it for their own interest. They want people to follow their compnay as well as their personal brands and Twitter gives them that platform. So this is why awareness is huge; free positive media like no one has ever had and this is creating huge traffic to their site — But know what .. most users just dont find it compelling when they get there as there are hardly any conversations – but just each bird sitting on a tree twitting away — no one’s listening, everyone is on their own agenda, So media, consultants, anyone who has to sell a product, service without a budget likes it ( we do too at but what’s in it for the average user?

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