Creative Ad VIII


Olympus Zoom

Another creative that I like – attention grabbing big and sharp image, no text, funny, easily adaptable to different media formats; digital, print, outdoor. The ad reinforces the brand and communicates the message well.  The only element that I find missing in it is a web address, at the right corner in small font, for the convenience of the potential customers.

P.S. If anyone wants to learn more about Olympus zoom features, why to put them through additional step to google it? Why not direct them to a place where they can find about the product and its features / benefits?

Let me know what do you think by providing your comments here – Thank you.


About Fazal Siddiqi
Fazal Siddiqi Writes on current marketing, branding, communications, diversity and socio-economic opportunities & challenges. He lives in Canada and works for OPAL Marketing Group.

One Response to Creative Ad VIII

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