Creative Ad VIII


Olympus Zoom

Another creative that I like – attention grabbing big and sharp image, no text, funny, easily adaptable to different media formats; digital, print, outdoor. The ad reinforces the brand and communicates the message well.  The only element that I find missing in it is a web address, at the right corner in small font, for the convenience of the potential customers.

P.S. If anyone wants to learn more about Olympus zoom features, why to put them through additional step to google it? Why not direct them to a place where they can find about the product and its features / benefits?

Let me know what do you think by providing your comments here – Thank you.


Marketing Mirror Blog in 2010 – A Review

Marketing Mirror completed three years in November 2010. It was the most successful year so far. Total number of visits increased by more than 100% in 2010. The stats helper monkeys at mulled over how this blog did in 2010, and here’s a high level summary of its overall blog health:

Healthy blog!

The Blog-Health-o-Meter™ reads This blog is on fire!.

Crunchy numbers

Featured image

A Boeing 747-400 passenger jet can hold 416 passengers. This blog was viewed about 13,000 times in 2010. That’s about 31 full 747s.

In 2010, there were 16 new posts, growing the total archive of this blog to 56 posts. There were 27 pictures uploaded, taking up a total of 37mb. That’s about 2 pictures per month.

The busiest day of the year was December 7th with 118 views. The most popular post that day was How Big Is Your Carbon Footprint?.

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